IBC 2025: The Gear, The Gadgets, and Everything That Got Us Excited
By Kriss Hampton-Joyce | Chief Technical Officer, Holdan
Welcome to the After-Show Show Floor!
Another IBC is in the books, and wow what a ride! From clever little upgrades to jaw-dropping new launches, the floors of Amsterdam were buzzing with energy. We know not everyone could make the trip (or catch every single announcement), so we’ve rounded up the highlights from the brands we represent here in the UK. Consider this your one-stop guide to everything that caught our eye this year.
Accsoon: Smarter, Faster, 4K-er
Accsoon kicked things off with a major firmware update for the CineView Master 4K. H.265 encoding means true 4K at 60fps, smoother than ever, and the system now supports up to ten receivers or CineView M7 Pro monitors. Wireless stability has improved, especially around Wi-Fi and Bluetooth, and you can install the update over the air via the SEE app—simple and painless.
Atomos: Bright, Bold, and Ready to Roll
The Shinobi 7 RX is a 7-inch HDR monitor/receiver built for real-world shooting. It hits 2200 nits, supports HDMI-2.0 and 3G-SDI, and has a built-in receiver for clean wireless monitoring. Touch-to-focus, camera control, and color calibration make it perfect for pros on set. And the Pro 2710, a 27-inch HDR grading monitor with true 10-bit panels, promises smooth color gradations with built-in environmental sensors to keep your image perfect—ideal for colorists.
BirdDog: PTZ Powerhouse
BirdDog brought the big guns: the XL Ultra PTZ with a 4/3" sensor, 20× optical zoom, and dual 4K60 outputs. The rugged O4 outdoor PTZ with AI tracking and the compact X1 30× make sure every scenario is covered. Software got love too—ultra-low latency NDI/SRT streaming, firmware updates, and a new KBD Controller plus Central 2.0 software make multi-camera setups feel effortless.
Blackmagic Design: Small Devices, Big Ideas
The Camera ProDock turns iPhones (15 Pro/Pro Max and up) into fully fledged production tools with HDMI, mic input, headphone jack, USB, genlock, and timecode. ProRes RAW support in DaVinci Resolve is expanding, and URSA cameras saw a price drop—perfect timing for those looking to upgrade without breaking the bank.
Canon: Tiny but Mighty
The EOS C50 is small, sleek, and packs a punch: 7K RAW, high-speed 4K/2K, and over 15 stops of dynamic range—all under 700g. Add a super-wide Cine-Servo lens with a 100° view, and Canon’s virtual production setups with the C500 Mark II and Brainstorm graphics really show how creators can do more without lugging around heavy gear.
Canon EOS C50 Video Camera - Canon UK
Cartoni: Fluid Motion Meets Virtual Magic
The MIXO 21 fluid head is light yet capable, handling up to 21kg with a 7-step drag system. Add the Encoded E-Master 30 paired with VR Box 2.0, and Cartoni makes virtual production feel effortless, providing real-time positional data for XR, SFX, and virtual set work.
Datavideo: Podcasting Made Easy
AutoCast combines VoiceTRX voice tracking with a USB multi-track mixer, automatically switching cameras based on who’s speaking. Plug-and-play with XLR mics and Zoom LiveTrak mixers, it’s perfect for creators, educators, or anyone wanting smoother live podcasts.
Densitron & Elgato: Control in Your Hands
Densitron impressed with the ProDeck Series and EVK6 Tactile Kit, combining touch, knobs, and buttons for smooth on-set control. Elgato’s Stream Deck Studio and Scissor Keys make live production tactile and intuitive, while Buttons 1.2 now integrates with over 700 devices for maximum flexibility.
Densitron to Showcase Cutting-Edge HMI Solutions at IBC 2025 in Amsterdam - Densitron
Stream Deck Studio | Customizable Control Surface | Elgato
Hedbox: Power Without the Drama
The new generation of NP-F batteries were the showstopper from Hedbox this year, integrating a low-capacity alarm, status light display, and fast USB-C charging – in a much more compact footprint for the same capacity. Simple, reliable, and ready for anything your day throws at you.
Ikan: Power and PoE Simplicity
Ikan’s Aura™ 19" Desktop Monitor combines NDI streaming with traditional video inputs over a single Ethernet cable. Their PoE studio lights, including bi-color Fresnel and 1x1 panels, simplify setup and reduce cable clutter, with some big-name partners showcasing them on their stand this year (NDI, Cyron, and Vizrt).
PGYTECH: Gear for Creators on the Move
The OnePro ST Backpack is ergonomic and expandable, the OnePro Flex earned a TIPA World Award for versatility, and the MagCam Phone Grip packs wireless charging, focus adjustment, and remote control into one modular accessory—perfect for mobile shooters.
PGYTECH | Camera Gear and Drone Accessories
PTZOptics: Remote Production, Made Easy
Hive Studio lets you control PTZ cameras from anywhere via the cloud. Move 4K cameras feature auto-tracking, Presenter Lock™, and multiple connections, while SimplTrack 3 adds dual-lens auto-tracking. Voice tracking automatically frames the speaker, taking live production to the next level.
PTZOptics: A manufacturer of robotic pan, tilt, zoom camera solutions
Samyang: Compact Glass, Big Results
The AF 24–60mm F2.8 FE lens, co-developed with Schneider-Kreuznach, is compact, constant-aperture, and perfect for both video and photography. They also teased a bigger L-mount expansion coming next year.
SNS: Collaboration Made Simple
EVO shared storage and EVO Suite software streamline remote editing, asset management, and NLE integration. Outpost.cloud makes review-and-approval easy from anywhere, keeping remote teams in sync effortlessly.
Outpost Video Review And Collaboration — SNS (Studio Network Solutions)
Sonnet & Wise Advanced: Speed and Power
Sonnet’s Echo 20 SuperDock, Breakaway Box 850 T5 eGPU, and Echo 13 SSD Dock give creators all the connectivity and speed they need. Wise Advanced showcased the Portable SSD 8K, Archive Desk Drive, and multi-card reader, making heavy editing tasks fast and efficient.
Sonnet Technologies at IBC2025 - Broadcast Beat
YoloLiv & Magewell: Streaming Made Smarter
YoloLiv’s YoloBox Extreme v1.9.6 improves replay, storage, and file management, while the AI-powered YoloCam S3 and micro four-thirds YoloCam S7 enable 4K60 live streaming with ease. Magewell’s Modator Ultra Encode SDI Plus and Pro Convert IP to USB simplify AV workflows, letting you capture, stream, and integrate sources without extra hassle.
YoloCam S3 – AI-Powered 4K Live Streaming Webcam
The Takeaway
IBC 2025 proved that creators have more options than ever. From powerhouse tiny cameras to clever batteries, cloud-controlled PTZs, ultra-fast storage, and smarter workflow tools, there was something to make every day on set easier—and way more fun.
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